Summer 2004, Ciara launched what many expected to be a long-lasting fruitful career. Jazze Pha, the executive producer of her debut album, is partially responsible for her early success. However, in 2006, the Atlanta performer parted ways with the producer. Since, her musical endeavors have been commercial disasters.
Hip Hollywood caught up with the Atlanta-based producer, where he spoke candidly about Ciara needing him to revive her career.
“Micro-management is the word for her, and she needs special attention. I’m not saying I gotta be the one (to manage her), but I know what to do.
Whether I produce the record or not, Ciara was put together by Jazze Pha, and I understood the whole thing. I knew where to take her from styling, music, outside of music, everything–from the gym.”
When asked if he thought Ciara needed him, he responded: “I think we need each other.”
Jazze is best known for his work with Ciara and hasn’t had major chart success since Cherish’s 2006 single, “Unappreciated.” Though I wouldn’t say he created her, they certainly made magic together.
Would a reunion with Jazze Pha benefit Ciara in 2012?